Gaya APA
Perreault, W, D., McCarthy, E, J. (1996).
Basic Marketing A Global-Managerial Approach (International).
Yogyakarta:
Salemba Empat.
Gaya MLA
Perreault, William, D.., McCarthy, E., Jerome.
"Basic Marketing A Global-Managerial Approach".
International
Yogyakarta:
Salemba Empat,
1996.
Text.